Vision-Mission-Strategy-Operations
Knowing where you want to go is one thing. Actually moving there takes a clear course, sharp choices and someone who asks the right questions.
As an entrepreneur you are busy with your business every day. You make choices, solve problems and keep looking at what is needed today. That is exactly what makes it hard to step back far enough and look critically at the bigger picture.
With my strategic coaching I help entrepreneurs develop a clear vision and a concrete strategy from the core of their organisation. Not by deciding for you what to do, but by asking the right questions, thinking along critically and challenging you to make your choices genuinely sharp.
From why to what
We start at the base: why does your organisation exist?
Using the Golden Circle we explore three essential questions:
WHY – What do you believe in? What is the deeper meaning of your organisation? Why do you do what you do?
HOW – In what way do you make your vision real? What sets your organisation apart?
WHAT – What do you actually offer? Which products, services and activities bring your vision to life?
From this base we work towards a clear vision and a strong mission statement. A story that does not just sound good, but gives direction to the choices you make as an entrepreneur and as an organisation.
From vision to strategy
A vision only gains value once it is translated into concrete choices.
That is why we develop a strategic three-year plan together. Where do you want to be in three years? What development do you want to achieve? Which strategic choices does that require? And perhaps more importantly: what are you not going to do?
We then translate the strategy into a concrete operational annual plan. That creates a clear link between the long term and the actions of today.
Vision → Strategy → Annual plan → Action
I am your critical mirror
I do not believe in plans that disappear into a drawer after a few months. That is why I am not only your coach, but also your critical mirror.
I ask questions. A lot of questions. Sometimes they are simple. Sometimes confronting. And sometimes they bring you to exactly the subject you would rather have walked around for a while longer.
Because a good strategic plan is not created by writing down everything you want. It is created by making sharp choices, questioning assumptions and looking honestly at what is really needed.
So I help you not only with the question "where do you want to go", but also with questions like:
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Does this choice genuinely fit your vision?
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Why do you actually want this?
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What is holding you back?
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What are you saying yes to when you should be saying no?
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Which choices come from ambition and which from fear?
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What has to change for you to actually reach your goal?
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And perhaps the most important one: as an entrepreneur, are you also willing to do what it takes to make your ambition real?
The result
After this process you have not only a strategic document, but above all clarity and direction.
You know:
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What your organisation stands for
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Why you do what you do
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Where you want to go
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Which strategic choices belong to that
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What you want to achieve over the next three years
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Which concrete goals and actions matter in the coming year
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Which choices you need to make to keep focus
Not strategy for the sake of strategy. But a clear course that helps you make better decisions and actually start moving.
Ready to sharpen your course?
Do you want to stop spending all your time on what is on your desk today, and start building deliberately towards where your organisation should be in three years?
Then we go back to the core together, ask the difficult questions and translate your vision into a concrete course.
From why to how. From how to what. And from strategy to action.
Do you feel it is time to pause and look ahead?
Fill out the form below and discover what coaching can do for you.